Vodafone, Mobinil and Etisalat will soon have new competition. Telecom Egypt – the country’s only land-line service provider - has announced that it will launch a new mobile network service within the next three weeks, and expect to rack up 1.5 million customers through the first stage of the launch.
In the first half of this year alone, Telecom Egypt have reportedly made a net profit of 1.7 billion LE, which must be worrying for its three mobile competitors. But this can only be good for Egypt; maybe some extra competition can give the other three a kick up the backside.
General discontent among Vodafone customers in particular has been growing, and only time will tell how Telecom Egypt’s announcement will effect the market – especially if it expands into internet services, too.