In a bizarre move apparently designed to bring tourism back to Egypt, officials are set to display giant elongated photos of President Abdel Fattah al-Sisi at an exhibition in Germany.
The stunt at the ITB Berlin tourism exhibition will put giant photos of the president touring around Aswan on display in a bid to show tourists that if it’s good enough for him, then it is certainly good enough for everybody else.
Head of the Upper Egypt tourism marketing committee, Mohamed Osman revealed that the unusual new method to promote tourism is called ‘Culturama.’
The tourism official explained that the term comes from the word panorama, otherwise known as horizontal elongated photos. Clever huh?
While government officials are busy showing off pictures of Sisi parading around Aswan, Russian tourism chiefs have announced that they are still waiting for their Egyptian counterparts to extend an invite so that they may carry out final security checks before giving the green light for Russian tourists to return here.
Russian Transport Minister Maxim Sokolov told Russian news agency Sputnik on Tuesday:
"Of course, we are ready to come [to Cairo] again at the invitation of Egypt. But it is obvious that some more time is needed to address concerns voiced during the last visit. As soon as we receive such an invitation, we will send a group of experts again. We hope that it would be if not the last, one of the final inspections."
By Conor Sheils